Hello Class- 

Many of you are still in a bit of a quandary about what your thesis will be about. Many of you have questions about how it will serve your future career path. 

Over the past 11 years of Thesis Projects, we have found that the projects that are closes to the student’s heart are the projects that become successful. The main questions that you have to keep asking yourself about any project that you create as an artist and designer are: Who is it For? and Why does it Matter? The worst thing that could happen when you show up in September to pitch us your Thesis is that we say….So What? 

Make sure that you know the answers to these two fundamental questions and you will also know that you’re on the right path to a great career. Once you have become a contributor to a group of people other than your own familiar crowd, your ideas will take on a life of their own.  Once you understand how to manipulate (all kinds of) media so that it does matter to a group/community/organization/company/you will understand the very fundamentals of promoting yourself and your ideas. After all, we don’t only want to get jobs to pay for the things we want in our lives, we want to have meaningful careers.

Anezka